BILRS Named Equity Backed Start Up Award Winners at the 2024 Midlands Startup Awards

BILRS Award Winner 2024

Midlands-based startup BILRS has been named as the Equity backed Start Up Winner at the Midlands StartUp Awards 2024. 

BILRS is a B2B business enabling purposeful remittance; that is the ability to pay bills directly to the institutions and not simply sending money. Utilities, healthcare, social security payments and more across the globe can be paid for directly enabling a seamless way to pay for your critical bills cross border instantly wherever you are.

Rupert Shaw, founder of BILRS, said: “We are hugely proud to win this award, recognising the hard work that the team has done and the impact that BILRS is having in enabling Purposeful Remittance for our partners around the world.”

The UK StartUp Awards were established to highlight the success of startups across ten UK nations and regions, including the Midlands, and to celebrate the achievements of entrepreneurs in all sectors of the economy. 

Supported nationally by Starling Bank, Airwallex, Chime Agency, Development Bank of Wales, EvaBuild, ForrestBrown, GiftRound, GS1 UK, Join Talent, OVHcloud, Project Simply, ScoreApp, SFC Capital and Welsh Government, Harriet Rees, CIO at Starling Bank says: 

“Turning an idea into a successful business takes a lot of courage and dedication. Congratulations to BILRS on winning their category in the Midlands and making it to this year’s UK national final. Start-ups need certainty to plan ahead. It’s great to see so many thrive, especially in these challenging economic times.”

Over 114,000 new firms were created in the Midlands  in 2023  and according to Professor Dylan Jones-Evans OBE, creator of the awards, this demonstrates the growing importance of entrepreneurs to the regional economy. He is also excited that the awards are, yet again, recognising the best new firms and celebrating the amazing entrepreneurial talent from every corner of the region. 

He said: “Start-ups are the life of any economy and that is especially true in the Midlands where new businesses are contributing to job creation, innovation, and prosperity across the whole of this entrepreneurial region. It’s been an honour and a pleasure to read the stories of those founders who have spotted the opportunity and taken the risk to launch their own venture. All of the winners have demonstrated that they deserve to win their categories and I’m looking forward to having the ‘best of the best’ from the Midlands competing at the UK final later this year”

As a regional winner in their category, BILRS will now progress to the UK Startup Awards final being held at Ideas Fest on September 12th, dubbed ‘the Glastonbury for Entrepreneurs’ 


UK StartUp Awards

The UK StartUp Awards is run by the founders of the Great British Entrepreneur Awards (an established programme nationally receiving thousands of applications annually and the UK Fast Growth 50 Index (which recognises the fastest growing firms across the nations and regions of the UK).

The UK StartUp Awards recognises the achievements of those amazing individuals who have had a great idea, spotted the opportunity and taken the risks to launch a new product or service. There are over 30 categories that can be entered ranging from consumer products to mobile technologies to social enterprises, demonstrating the depth and variety of entrepreneurial talent in the UK

After extending across the whole of the United Kingdom last year, all of the category winners from each ten nations and regions at the UK national final on September 12th, 2024 at Ideas Fest (

Full details of all of the category winners can be found at